AI Might Rule the World But It Can’t Seem to Make Corporate Videos
AI video is exploding. It can generate wild visuals, cinematic landscapes, and even deepfaked presenters. But when it comes to your corporate video — the one with accurate typography, motion branding, compliance-ready copy, and structural logic — AI just isn’t there.
Corporate video isn’t about wow factor. It’s about clarity.
Today’s AI tools still struggle with:
Clean kinetic text
Accurate branded templates
Responsive typography
Editing to actual business logic
There a ways to leverage it for the workflow for corporate videos - submissions, draft generation, “stock footage” creation. These can all increase turnaround times while keeping quality high.
Until AI can handle structured messaging and brand-safe visuals, it’s not a viable substitute for real creative talent. That said — we’re watching the space closely.